The activity was launched in 2017 with the aim to implement integrated workflows that would span the various channels. From working in silos to convergence, management of the six main TV channels, online and international relations department learned and agreed on trying new ways: as a result, news production was integrated into a single team in charge of producing the bulletins for the main six channels, thus saving resources that were redirected to new contents production.
In 2018, producers joined the activity and with financial and mentoring support, produced each three versions of the same story: one long form as full feature length documentary, one short form as a stand alone piece and one adapted for specific social media usage.
Other 89 staff and managers from the National Media Authority were involved in the production of the stories and in change management activity. All were rewarded with a certificate of participation. Final stories are due to be aired soon and then made available for reuse and watching on www.openmediahub.com/accessstories.
EU Delegation Head of Cooperation Ibrahim Laafia looks on as OPEN Media Hub trainer Gilles Trenel and Team Leader Dominique Thierry congratulates the directors of the three documentaries produced at the National Media Authority with OMH financial and mentoring support.